Agriculture Technology Information Centre
The Agricultural technology information centre (ATIC) is a "Single Window System"
linking the various units of research institutions with intermediary users and end
users (farmers) in decision-making and problem solving exercise. Thus, the project
is being implemented at JNKVV, Jabalpur with the following objectives.
- To provide a "Single Window Delivery System" for the products and plant species
available from J.N.K.V.V. and its institutes to the farmers and other interested
groups as a process of innovativeness in technology dissemination at the institute
- To facilitate direct access to the farmers, to the institution resources available
in terms of technology, advice, technology products etc. for reducing technology
- To provide mechanism for feedback from the users to the institute.
Technological Inputs Technical inputs with coordination with the
production unit of JNKVV are producing Jawahar seeds of improved varieties, planting
materials of ornamental plants, fruit trees and other plant material, mushroom spawn,
medicinal and aromatic plants and seeds and bio-fertilizers which are being produced
and sold in respective production units except technical literature, seed and honey
which is sold by ATIC
Technological Products / Processed Products sold
In coordination with the production and processing units of JNKVV, technology products
like milk, horticultural products, animals and animal products, mushroom, implements
etc are sold from respective units.
Priced Publications sold
Communication Centre in the directorate of extension services has well equipped
infrastructure and all the publication including package of practices, special issues
and other technical literatures are published by this centers as priced publications
and sold from ATIC.
The Directorate of Extension / College / ZARS / KVKs regularly organizes Kisan Mela,
Kisan Sangosthi, monthly meeting and scientist farmers interfaces. During these
occasions a large number of farmers participate. In these programmes, technical
literature comprising of pamphlets, leaflets, technical brochures and folders are
provided free of cost.
Diagnostics services like soil testing, water testing, plant clinic, covering field
crops, horticultural crops, medicinal and aromatic crops and animal clinic are rendered.
Farm Advisory Services provided to farmers
To update knowledge and skill among the farmers and farm workers. Farm Advisory
services like personal visits, through letters, telephone help line. Farmers field
visits, kisan sangosthi, farmers scientists interface. Use of print and electronic
media are being used effectively. A special biweekly programme entitled "Sawal kisano
ke Jababe Vigyaniko dawara" was initiated in collaboration with AIR. Jabalpur. Bhopal.
Indore and other AIR stations of the State for replying the farmer's queries. ATIC
also serves farming community through annual structured T.V. programme under "Gram
Visits of farmers and other stakeholders to ATIC
Farmers and field extension officers of state department of agriculture, Horticulture,
Veterinary of M.P. and other states visited ATIC.
Feedback from farmers
The farmers and field extension functionaries are regularly approaching the centre
for seeking advisement particularly on crop diversification, rain water management,
organic farming, management of live stock and income generating activities, like
mushroom cultivation, bee keeping, lac production, sericulture and backyard poultry,
varmi compost production & Piggery. As per the feed back the centre organize training
programme on various aspect.
Details of calls received
(Under Kisan Call Centre Level- II)
Total Calls - 439
About 35 laminated photographs depicting a various technologies related to Agriculture,
Veterinary and Agriculture Engineering. The photograph are enough to tell the farmers
regarding the technologies of the university generated for various sections of the
Sale of various products
Sale of various products such as crop seed and seed of medicinal and aromatic plants,
planting material, plants of fruit trees, all are being sold from the respective
units of the University and the income generated goes to the respective units. From
Jan. 2005 ATIC has started the sale of literature, seed and honey bee.
Enquiry / Letters
About 23 letters received and replied during 2011-12, these letters were regarding
training programme on mushroom and on other aspects of medicinal and aromatic plants,
cultivation technology of various crops, seed availability, plant protection, horticulture,
animal sciences, agricultural engineering and literature. All letters were replied
on next day or within a week
2257 Farmers, Farm women, Trainees visited the centre to learn / know the various
technologies of the University. They purchased literatures and other material.